Cultural Design

Culture provides the catalyst for Designer to create services and products that are fit for their context but also innovative and culturally sensitive.

Our role as designers hinges on integrating the socio-cultural factors that leads to the final outcome. Now more than ever, we need to be aware of the impact of culture.

Indigenous Designs

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The Birth of Design Anthropology in USA 1970-1980s

The Birth of Design Anthropology in USA 1970-1980s

Underlying question or “Big Question” at Xerox Parc during the 70s and 80s revolved around the term […]

Baptême du feu: Design Anthropology’s baptism by Fire during the Dot Com Bust

Baptême du feu: Design Anthropology’s baptism by Fire during the Dot Com Bust

During the Dotcom boom in the US, terms such as user-centred research entered the common vernacular of […]

Contemporary Design Anthropology practices in USA

Contemporary Design Anthropology practices in USA

The development of Design Anthropology as a field in the US has been in the context of […]